Trendy golfers targeted with new mag

IPC Country and Leisure Media has launched Total Golf, a magazine available every six weeks during the summer for fans of the woods and irons, writes Hilary Way.

Bosses claim the new magazine will offer “a more vibrant approach” to the game, including information and instruction, insights into latest golf clubs and technology and jargon-free features.

Planned to be a series of four editions, Total Golf, will come out on May 6 at a launch price of £1.99, printed as an American A4 full colour title, covering the golfing season from May to October.

Artículo completo en Media Week